MILK MAKEUP Rise mascara, 8g

An award-winning everyday mascara that weightlessly lifts, lengthens, curls, and adds subtle volume for the most natural-looking lashes possible.

Rise doesn’t just raise the bar for mascara, it smashes right through it.

It’s the first 93% natural mascara that lifts, lengthens, curls, and delivers weightless volume with no clumping or smudging.

Even better: It’s clean + vegan + cruelty-free too.